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See morePearson Education Limited
International Business: The New Realities, Global Edition
€80.16€103.78-23%
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Description
For courses in international business. International Business: The New Realities caters to a post-millennial student audience, the most diverse and educated generation to date. The book connects to students of the technological age, facing a diverse and evolving economic environment fueled by the internet and multimedia sources. The authors understand and speak to what motivates this group, also known as Generation Z -- their reliance on technology, their drive towards achievement and helping their communities, and their desire to obtain skills they can apply towards meaningful jobs. By addressing their interests and issues such as the competitive job market and challenges faced by advanced economies, the text engages students in the material and preps them for successful careers in international business.
Specifications
General
Tuotekoodi
14619788
Kategoria
Talouskirjat
Pakkausten määrä
1 kpl
Pakkauksen koko ja paino (1)
0,02 x 0,22 x 0,27 m, 1,13 kg
Kustantamo
Pearson Education Limited
Kirjan kieli
Englanti
Kannen tyyppi
Kovaa
Muoto
Perinteinen kirja
Tyyppi
Ei ole määritelty
Kirja
Kyllä
Tekijä
Ei ole määritelty , S. Cavusgil, Gary Knight, John Riesenberger
Sivujen määrä
576, Ei ole määritelty
Julkaisuvuosi
2019
GTIN
9781292303246
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