10 € off your first Starcart purchase (for one product valued over 60 €). Use coupon10 € off for one product over 60 €. Coupon code
STAR
See more
Mcgraw-Hill Education
Strategic Management of Technological Innovation
€122.20€134.90-9%
(30-day lowest price: €134.90)
With code
STAR
€10 off of your first Starcart purchaseProduct sold and delivered by
Availability
AvailableDelivery fee
Calculated at checkout
Returns
Return fee applies, 14 days
Return conditions
Payment
30 days free payment period for all purchases
Description
Analyze. Formulate. Implement. Melissa Schilling’s Strategic Management of Technological Innovation, 5e approaches the subject of innovation management as a strategic process. It is organized to mirror the strategic management process used in most strategy textbooks, progressing from assessing the competitive dynamics of a situation to strategy formulation, to strategy implementation.
GTIN
9781259539060
Stores
Starcart may earn a commission when you buy with Starcart or directly from the merchants.
3 reasons to shop with Starcart
Get the lowest prices
Millions of products from various online stores at the best prices, plus additional Starcart benefits.
Buy with a single cart
With Starcart, you can easily make purchases from different online stores using just one shopping cart.
Pay securely
Starcart handles the payments to the stores for you, making your shopping experience safe and secure.