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The Smart Marketing Book
€13.62€20.29-33%
(30-day lowest price: €13.90)
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Description
In today's complex commercial environments, marketing has become a central aspect to every successful business. Businesses need flexible, effective means of gaining commercial traction by managing their relationships with audiences, stakeholders and competitors. They require effective marketing and branding that move beyond the standard forms of brand orientation and commercial interaction. New marketing models must think smart to create innovative strategies which have long-term sustainable economic goals. The Smart Marketing Book is a practical, reliable and concise title that offers the core marketing principles - applicable for anyone who wishes to improve their organization's financial and creative values. It is a straightforward guide that avoids unnecessary and time-consuming practices. An illustrative handbook that covers marketing principles and topics through visual innovation. A credible statement to all marketers trying to source the most relevant strategies from a field cursed with infinite information.
Specifications
General
Tuotekoodi
14619618
Kategoria
Talouskirjat
Pakkausten määrä
1 kpl
Pakkauksen koko ja paino (1)
0,03 x 0,18 x 0,12 m, 0,3 kg
Kustantamo
LID Publishing
Kirjan kieli
Englanti
Tyyppi
Taloustiede
Kirja
Ei
Tekijä
Dan White
Sivujen määrä
184, Ei ole määritelty
Julkaisuvuosi
2020
GTIN
9781912555765
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