Coaching for Careers: A Practical Guide for Coaches

How can coaches help clients navigate the changing world of work? This book offers a step-by-step, practical guide to running a complete career coaching programme: assessing the present; looking at motivation, skills and ‘personal brand’; writing the most powerful CV/résumé; getting through a job interview or assessment centre successfully; and negotiating terms for a new job. Career coaching has never been needed more now that jobs for life have disappeared, being made redundant is common, the ‘gig economy’ is here to stay, and young people often must start in unpaid roles. The principles of career coaching are much the same whether you are a professional executive coach or a volunteer working for a charity whose aim is to get people back into work. But how do you do it most effectively? The focus must be on the whole career coaching cycle and building a holistic understanding of how a client’s personal and professional life has influenced the person they are today, who they want to